Pro Whitening

Highly efficient in-office teeth whitening kits

Magic Light Pro+

Prime bleaching accelerator

Home Whitening

All you need for home teeth whitening

Oral Care & Accessories

Bleaching and Remineralizing accessories

Restore people’s shine

Bleaching Protocols


Sensitivity Potential

Bleaching Power

Effect Duration


Sensitivity Potential

Bleaching Power

Effect Duration


Sensitivity Potential

Bleaching Power

Effect Duration


Our latest achievement is the development of the most advanced Magic Smile bleaching accelerator, the Magic Light Pro+. This innovative lamp features Pulp Overheating Protection Technology, Gesture and One-touch Control.

Additionally, our HP gels have been reformulated with a foamy texture for improved performance.


We underwent significant updates and expansion in the Magic Smile Home Line.

Magic Smile proudly introduced the long-awaited Magic Strips and a new PAP Home whitening gel formula.


Magic Smile developed a special pigmentation for our bleaching gels, making them easier to differentiate and apply. 

  • The pearl-colored gel for delicate in-office teeth whitening.
  • The purple-colored gel for medium strength in-office teeth whitening.
  • The red-colored gel for maximum strength in-office teeth whitening.


In response to customer needs and environmental concerns, Magic Smile introduced Pro gel Refills with minimized accessories and packaging.

We also launched a reusable elastic retractor as part of our commitment to sustainability.


We've released a new Pro kit that includes a 38% hydrogen peroxide gel for maximum whitening.

Furthermore, we've launched a unique "Balanced Protocol" designed to balance teeth sensitivity and enhance whitening results.

In addition, we introduced Magic Foam, a foam toothpaste designed for convenient teeth cleaning anywhere, anytime and to extend whitening results.


A new era dawned for Magic Smile. We underwent rebranding and introduced a comprehensive approach that combined in-office and at-home teeth whitening. This strategy culminated in the presentation of the Magic Light Pro lamp and a 25% hydrogen peroxide gel.


Magic Smile introduced a distinctive comprehensive approach: a combination of in-office and at-home teeth whitening. In realization of this strategy, we presented the Home Kit, based on our specially formulated carbamide peroxide gel.


The Magic Smile brand was launched, introducing a professional in-office teeth whitening system.

The system integrated the Magic Light LED bleaching accelerator with the Pro kit, which features a 44% carbamide peroxide gel.


Magic Light Pro+

Prime bleaching accelerator

Buy it now